1993: The company was founded in the year 1993 by late Mr. Pascoal Menezes, Chairman, Menezes Group, Goa, in a joint venture with Jordan as, Norway manufacturer and marketer of Jordan* toothbrushes, one of the leading brands in Europe and Asia. The company has a history of more than 100 years and has been manufacturing toothbrushes since 1923.

1996: In the year 1996, Schiffer, Germany joined us as Partner in our joint venture. Schiffer is a fully family owned company with a history of more than 125 years and is one of the leading toothbrush designers and manufacturers in the world, involved in R & D of new products and innovators of technically sophisticated toothbrushes.

2005: Schiffer And Menezes India Private Limited becomes 100% Export Oriented Unit.

2011: Jordan as, exited from the Joint Venture.

2013: Addition of a new state-of-the-art factory building.

Today, the company manufactures and supplies toothbrushes to leading multinational companies and to a host of private label companies, all over the globe and is fully backed up with technical know-how from Schiffer,Germany.

The company ensures and guarantees total customer satisfaction by way of:

1. Most innovative designs: Satisfying the requirements of all our customers and providing them with a wide range of innovative designs to choose from.
2. The best quality: Quality is never compromised and our efforts are always to provide every customer with the best and the highest quality product.
3. The most competitive rate: Our products are offered at the most competitive rates, by making use of high output machines and most efficient way of operations.
4. The fastest deliveries: Prompt delivery of goods within required time lines, by way of efficient production planning and well-established logistical support.